Bulk Discount Code Bot

Frequently Asked Questions

Get answers to some common questions

What is Bulk Discount Code Bot?

Bulk Discount Code Bot is a Shopify app for creating, exporting, and tracking unlimited unique discount codes—all within Shopify. Fully integrated with Shopify discounts, your codes work seamlessly at checkout and can be updated anytime.

With it, you can:

  • Generate large sets of codes
  • Export them for use across marketing channels (email, SMS, social, direct mail, influencer)
  • Incorporate them into loyalty, affiliate, and referral programs
  • Track sales and usage for each code

How do unique discount codes work?

Unique discount codes are randomly generated in minutes and stored in your Shopify admin under the umbrella of a parent discount. There, you can update every code in the same promotion with one click to change details such as expiration date, customer eligibility, and more.

Why should I use unique discount codes instead of sharing the same code with everyone?

Unique codes give you clear conversion tracking without relying on cookies that may be blocked, and also prevent discounts from being shared or leaked to coupon sites. They give promotions a personalized feel, making them an effective growth tool for boosting AOV and overall revenue.

Why should I use Seguno's Bulk Discount Code Bot instead of creating bulk discounts directly in Shopify?

Bulk Discount Code Bot allows you to generate unlimited unique codes that are stored in the Shopify admin underneath a parent discount. Shopify does not have the ability to generate unique code sets, but it can store the ones created by Bulk Discount Code Bot, allowing customers to redeem unique codes at checkout.

How can unique discount codes improve attribution for my Shopify store?

Unique discount codes tie each sale back to a specific campaign or channel, making it easier to see which marketing touchpoints are driving results. This improves attribution, helps you optimize strategies, enhances customer experience, and ensures your marketing budget is spent more effectively.

How can I create unique discount codes in Shopify?

Using Bulk Discount Code Bot, you can create unlimited unique discount codes from inside your Shopify admin.

Can I track the performance of my codes?

Yes, Bulk Discount Code Bot includes straightforward tracking for revenue, redemptions, and average order value (AOV) for your codes so you can easily see what’s working.

Where can I use unique discounts generated in Bulk Discount Code Bot?

Shopify merchants use unique discount codes for various marketing activities, including:

  • Seasonal promotions: year-round, not just Black Friday / Cyber Monday
  • Affiliate programs: includes influencer campaigns, retail partners
  • Marketing lifecycle campaigns: new subscriber offers, winback, post-purchase, abandoned cart, browse abandonment
  • SMS marketing campaigns
  • Direct mail campaigns: prospecting, winback, catalog, postcard, mailers
  • Student discounts: often shared on Student Beans and UNiDAYs
  • Insider discounts: includes employees, friends, family

Want to learn more about use cases? We analyzed 162,000 discount sets and here are the patterns.

What types of discounts can I create with Bulk Discount Code Bot?

The app supports all native Shopify discount types, including percentage and fixed amount discounts on orders or specific products. Buy X, get Y and free shipping discounts are also supported. The app leverages Shopify’s discount creation user interface, so you have options for making codes combinable and applicable to subscription products, too.

How do I distribute unique discount codes?

You can export all codes created using our bulk discount code generator app to a CSV file. From there, you can upload to your marketing channel of choice.

How can I ensure that my discount setup works as I want it to?

The Discount Audit helps to identify risks, missing safeguards, and improve effectiveness by providing insight into the strength of the discount you’ve created. When you create a new discount, you can set the campaign, marketing channel, and team department for even more detailed reporting.

Is there a limit on the number of discount codes I can generate?

You can create as many codes as you need, whenever you need them, on any paid plan. Your Shopify admin can store up to 20 million codes at a time. If you have more than 20 million codes, you would need to delete some to make room to create more. 

If I pause or cancel my subscription of Bulk Discount Code Bot, will existing codes still work?

Yes. You can pause or cancel your subscription at any time and all codes still active in your Shopify admin will remain redeemable by customers. Pausing your subscription disables your ability to create new discount sets and add codes to existing ones.

Can I add prefixes and suffixes to codes generated by Bulk Discount Code Bot?

Yes. You can add prefixes and suffixes to codes during the creation process. You can also include them when adding new codes to an existing discount set to differentiate them from the rest of the codes in the set. 

Can I create a discount for specific product variants?

Yes, Bulk Discount code bot allows you to create codes that apply only to certain product variants. 

What permissions does Bulk Discount Code Bot request?

Bulk Discount Code Bot requests certain Shopify App permissions when you install the app. It keeps all data secure and only accesses data needed to create the discount price rules and configure eligibility settings. The app does not access or store any customer-specific data or order-related data.

Permissions and reasoning are listed below:

  • View products
    • Required for the app to look up products or collections when creating a discount set for discount eligibility
  • Edit customers
    • Optional upon install - only required if you need to set discount eligibility for customers and segments
  • Read discounts
    • Required for counting total discount code creation for your shop based on Shopify's 20M code limit
  • Edit other data
    • Required for the app to create the discount codes and read them using the code search tool