With Pink Friday gaining momentum as a boutique-focused shopping event that celebrates small business first, make your Shopify store stand out in the inbox with high-converting email templates designed to drive traffic, engagement, and revenue.
Seguno’s templates are built to help Shopify stores:
To truly resonate with your audience:
Explain what Pink Friday stands for and why supporting small businesses matters — this gives context to your sale and encourages deeper engagement.
Make your offer easy to understand at a glance — clear value + a compelling call-to-action = higher conversions.
Use colors, visuals, and wording that reflect your brand voice and identity to build trust and recognition.
Whether you’re running a one-day event or early access promotion, convey urgency with smart timing and calls-to-action.
Your subject line is often the deciding factor in whether shoppers open or scroll past your email. Use these Pink Friday-inspired subject lines to spark curiosity, highlight your values, and drive clicks.
💡 Pro tip: Try pairing your subject line with a preview text that reinforces your message, such as “Small business-owned. Big savings inside.” or “Limited-time Pink Friday offers.”
Pink Friday is more than a sale — it’s a movement championing small shops before the big holiday rush. It originated as a boutique-driven event encouraging shoppers to “shop small first,” often landing a week before Black Friday. For many independent retailers, Pink Friday represents one of the highest-performing days of the year.
Email marketing is one of the most effective channels for promoting the event, helping you:
Let Seguno help you craft standout email campaigns that:
Try Seguno for free and access these Pink Friday email templates directly in your Shopify admin.