We surveyed Shopify merchants to gauge the significance of BFCM and the holiday season, and to get a peek into their thoughts and experiences around email marketing.
There’s so many strategies to harness for Black Friday and Cyber Monday email marketing. Ease into it by starting with a simple framework: will your newsletter lean on the promotional side, or emotional?
The Q4 holiday shopping season may be a few months away, but it’s prime time for Shopify merchants to start revving their marketing engines. We’ve got six steps to get you started now.